The home invasion thriller “No Good Deed” turned what was expected to be a close race with the family film “Dolphin Tale 2” into a blowout, claiming the weekend box office crown with an estimated $24.5 million.
Both openers were aimed at audiences that have been under-served at the multiplexes recently. Sony Screen Gems’ “No Good Deed” targeted African Americans and Warner Bros.’ “Dolphin Tale 2” went after kids and their parents, and the thriller starring Idris Elba and Taraji P. Henson was the one that really connected.
“Dolphin Tale 2” brought in $16.5 million over the three days. That’s less than the $19 million that the original managed in September of 2011 and the $20 million that the analysts had projected. “No Good Dead” nearly doubled its production budget over the weekend and gave producer Will Packer his third No. 1 movie of the year, following “Ride Along” and “Think Like a Man Too.”
Also read: ‘Guardians of the Galaxy’ Rockets Past $300 Million at Both Domestic, Foreign Box Office
Both of those films topped the $7.8 million of the blockbuster “Guardians of the Galaxy,” which fell out of the top spot for the first time in three weeks. Disney’s Marvel superhero space romp, summer’s biggest hit, is still going strong. Its seventh weekend total was off just 24 percent from last week and it crossed the $300 million mark both domestically and overseas this weekend, and it has now grossed more than $612 million at the worldwide box office since opening on Aug. 1.
The weekend’s other wide opener, Chernin Entertainment’s “The Drop,” showed more muscle than expected. The crime drama starring the late James Gandolfini, Tom Hardy and Noomi Rapace, brought in $4.2 million from just 809 theaters for distributor Fox Searchlight. It was in sixth place, behind holdovers “Teenage Mutant Ninja Turtles” and “Let’s Be Cops.”
More to come …
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